DUBAI, UAE, Jan 17, 2025 – Hisense concluded its Consumer Electronics Show (CES) 2025 showcase under the theme “AI Your Life,” unveiling innovations designed to elevate modern lifestyles. During the three-day roadshow, Hisense featured scenario-based applications of AI, delivering immersive experiences across TVs, home appliances, and smart ecosystems.
Hisense products were honored with a total of 50 awards, including the prestigious CES Innovation Award. The TriChroma LED TVs and other innovations also earned accolades from top-tier media outlets such as Digital Trends, Home Theater Review, and TechRadar, underscoring their excellence in design and performance. The recognition highlights Hisense’s commitment to innovative solutions resonating with both consumers and industry experts.
Revolutionizing Home Entertainment with TV Innovations
At CES 2025, Hisense picked the biggest annual tech conference to unveil the world’s first consumer-ready 136-inch MicroLED Display, the 136MX, setting a new precedent in display technology. By eliminating traditional backlight limitations, 136MX delivers precise contrast, lifelike colors, and a viewing experience that sets a industry benchmark. Hisense is pushing home entertainment boundaries with MicroLed technology, the R&D team being the hallmark of strength and expertise.
Powered by Hisense’s flagship Hi-View AI Engine X chipset, the 136MX optimizes every frame with its AI-based algorithms, enabling precise color conversion, dynamic 3D color management, and rich display details.
The 116-inch TriChroma LED TV further showcased Hisense’s innovation, featuring RGB Local Dimming technology for precise color reproduction, Dolby Atmos-enabled surround sound, and AI enhancements for immersive viewing.
Additionally, Hisense debuted its L9Q Laser TV, the latest in its award-winning L9 Series. With five screen sizes ranging from 100 to 150 inches, the L9Q offers unparalleled versatility and premium performance, reaffirming Hisense’s leadership in Laser TV technology.
In collaboration with Pantone and Devialet, Hisense enhanced its premium TV offerings with Pantone-validated color accuracy and Devialet’s superior audio expertise, creating the ultimate cinematic experience at home.
Smart Home Appliances Powered by ConnectLife
Hisense also showcased its ConnectLife smart home ecosystem, designed to integrate TVs, appliances, and third-party devices. The platform enables users to manage their connected home system through a unified app, offering features such as personalized automation and real-time device monitoring.
In the kitchen, the Jumbo Side-by-Side Refrigerator and FreshVault French Door Refrigerator demonstrated Hisense’s commitment to innovation, with features like vacuum-sealed drawers for enhanced food preservation, AI-powered recipe suggestions, and integrated media hubs.
The LuxCare Mini Washer-Dryer Combo and Smart UltraSlim Air Conditioner delivered compact, energy-efficient solutions for modern living, while ConnectLife integration enabled heightened control and convenience across all devices.
Hisense and FIFA: A Partnership for the Future
As the first official partner of the FIFA Club World Cup 2025, Hisense also offered a first look at the tournament’s trophy at CES. Leveraging its flagship 100-inch AI TVs and AI Sports Mode, Hisense enhances fan experiences with immersive stadium-like viewing into homes.
