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iWedia, Skyworth Partner on ATSC 3.0 Platforms

by | Jan 6, 2026

An agreement delivers integrated ATSC 3.0 software and hardware platforms, supporting broadcast deployment and system certification, integrating with system on chip vendors and complying with CTA and A3SA standards

LAUSANNE, Switzerland, Jan 6, 2026 – iWedia and Skyworth have partnered to deliver integrated software and hardware platforms for the U.S. ATSC 3.0 television market. The agreement combines iWedia’s ATSC 3.0 software stack with Skyworth’s operator-grade hardware platforms to deliver an integrated solution for the U.S. market. The agreement marks the companies’ first commercial engagement.

iWedia expands its ATSC 3.0 offerings across the Americas through software designed for broadcast deployment. The ATSC 3.0 stack integrates with SoC vendors and complies with CTA and A3SA certification standards.

By combining hardware and software platforms, iWedia and Skyworth support stable system operation, certification processes, and platform support. The joint platform allows operators, broadcasters, and retail brands to deliver digital TV services to U.S. consumers.

“At iWedia, our commitment goes beyond delivering great software – it’s about building long-term partnerships that ensure our customers’ continuous success,” said Zivko Radonjic, business development director at iWedia. “By combining our certified software with Skyworth’s proven manufacturing capabilities, we’re enabling the U.S. market to achieve greater product reliability and faster time-to-market.”

Miguel Rivera, business development for North America at Skyworth, added: “Successful ATSC 3.0 adoption in the U.S. depends on reliable execution, certification certainty and long-term support. Together, we deliver an integrated solution that partners can deploy with confidence, today and into the future.”

The ATSC 3.0 solution will be demonstrated at CES 2026 in Las Vegas from Jan. 6–9.

Source: Skyworth

About Skyworth

Skyworth Group is a technology and electronics company founded in 1988 and headquartered in Guangdong, China. The company designs, manufactures, and sells consumer and industrial electronics for global markets. Its product portfolio includes televisions, set-top boxes, display panels, audio and video devices, and network access equipment. Skyworth also produces smart home appliances such as refrigerators, washing machines, and air conditioners. The company develops automotive electronics and components used in vehicle displays and related systems. Skyworth serves consumer electronics retailers, network operators, appliance distributors, automotive manufacturers, and industrial customers. It operates manufacturing, research, and engineering facilities across multiple regions in China. The company maintains sales offices and distribution operations in Asia, Europe, and the Americas. Skyworth supports industries including consumer electronics, home appliances, telecommunications, transportation, and industrial systems. Skyworth employs about 28,300 people worldwide. The company also operates subsidiaries focused on smart systems, energy-related products, logistics services, and international trade activities.

About iWedia

iWedia is a software company founded in 2011 and headquartered in Lausanne, Switzerland. The company develops software for connected television devices and digital media platforms. Its products support Android TV, set-top boxes, and hybrid broadcast and streaming systems. iWedia provides software for media playback, user interfaces, and system integration. The company serves telecommunications operators, pay-TV providers, consumer electronics manufacturers, and automotive original equipment manufacturers. Its software is used in connected TVs and set-top boxes deployed across global markets. iWedia supports broadcast, hybrid, and streaming services through system design and software integration. The company operates R&D centers in Belgrade and Novi Sad, Serbia. It also maintains sales and support operations in Europe and other regions. iWedia works with customers in media, telecommunications, consumer electronics, and automotive sectors. iWedia focuses on software platforms that enable digital television and connected device functionality across diverse hardware environments.