
Ajay Prasad’s career demonstrates that successful engineering leadership is built on more than technical knowledge. As an industry process director at Dassault Systèmes, he oversees global industry process experts focused on Enovia, one of the company’s flagship product lifecycle management (PLM) solutions. His professional journey, featured by IEEE Spectrum, shows how curiosity, adaptability, and continuous learning can shape a career at the intersection of engineering, software, and business.
Growing up in Bengaluru, India, Prasad developed an early fascination with understanding how machines worked, encouraged by his father, a mechanical engineer. He pursued a degree in industrial engineering before expanding his expertise with a master’s degree in computer science. The transition from mechanical engineering to enterprise software proved valuable during the Y2K era, when businesses urgently needed professionals who understood both technology and manufacturing processes. Those experiences introduced him to PLM and its role in managing complex product development across multiple industries.
A defining moment in Prasad’s career came when he moved from software implementation into technical consulting and sales. Working directly with customers broadened his perspective, teaching him that engineers must understand business objectives as well as technical requirements. He learned to translate customer challenges into practical PLM solutions while collaborating with development teams to improve products based on real-world feedback. This combination of engineering expertise and communication skills eventually led to leadership responsibilities with a global scope.
Prasad also emphasizes the importance of lifelong learning and professional engagement. He encourages engineers to remain open to new technologies rather than limiting themselves to a single specialty. As artificial intelligence, cloud computing, and digital engineering reshape product development, professionals who understand multiple disciplines will be better positioned to lead innovation. He credits IEEE with providing valuable opportunities for networking, knowledge sharing, and professional growth throughout his career.
His story highlights the evolving nature of engineering careers. Technical expertise remains essential, but the ability to collaborate across disciplines, understand customer needs, and embrace continuous learning has become equally important. In an era of increasingly digital product development, Prasad’s career offers a clear example of how engineers can expand their impact by combining technical excellence with business insight and a commitment to lifelong professional development.