IRVINE, CA, Oct 30, 2025 – Roland DGA will showcase its imaging technologies at the SEMA Show 2025 and co-sponsor day three of the WrapsLIVE event, including a vehicle wrap demonstration at the WrapGlove booth (#50241). Scheduled for November 4–7 at the Las Vegas Convention Center, the event will feature live demonstrations of Roland DGA’s printers/cutters used in graphics and vehicle wrap production.
Attendees can see the Roland DG TrueVIS XG-640 wide-format printer/cutter and samples of its printed graphics at the DAF Products booth (#12418, North Hall). DAF Products, a co-sponsor of the WrapsLIVE competition, will also supply Fedrigoni media for use by event participants.
The three-day WrapsLIVE competition will feature leading vehicle wrap specialists competing in a series of timed, wrap-related tasks. Results will be judged by a jury from the industry, including a new “Leading Expert Judge” each day. On day three, DAF Products and Fedrigoni Self-Adhesives will partner with WrapGlove and Roland DGA, providing DAF Fedrigoni-printed graphics for the WrapGlove crew to wrap a Tesla Model Y during a live demo.
Roland DG’s TrueVIS XG-640 inkjet is the company’s flagship wide-format printer/cutter. It combines high print speeds with TrueVIS color technology for creating vehicle wraps, signs, posters, labels, decals and SEG displays.
“We’re thrilled about displaying our flagship XG-640 printer/cutter at the 2025 SEMA Show, partnering with great companies like DAF and WrapGlove, and serving as a co-sponsor of WrapsLIVE,” said Roland DGA president Dan Burmeister. “As one of the largest automotive industry events in the world, SEMA is the perfect venue to highlight Roland DG digital printing technology and show attendees why our cutting-edge devices are unbeatable for vehicle wrap production and many other applications.”
“We are excited to showcase Roland DGA’s cutting-edge printing technology in our booth at this year’s SEMA Show,” said Joe Palmer, vice president at DAF Products, Inc. “Their innovation and quality align perfectly with our commitment to delivering high-performance materials to the automotive, commercial wrap, and restyling markets. Together, we’re demonstrating how premium substrates with industry-leading print and ink technologies can elevate vehicle customization to the next level.”
Source: Roland DG Americas
About Roland DG Americas
Roland DGA Corp., headquartered in Irvine, CA, is the marketing, sales, distribution, and service arm for Roland DG Corporation of Hamamatsu, Japan, serving North and South America. Established in 1987, Roland DGA provides a wide range of digital imaging equipment, including large-format printers, vinyl cutters, engraving machines, 3D milling tools, and dental milling devices. These solutions support professionals across various industries such as signage, commercial printing, packaging, labeling, promotional products, textiles, engraving, and 3D modeling. As of 2025, Roland DG Americas reports an estimated annual revenue of approximately $75 million and employs around 197 people. Since its founding in 1981, Roland DG Corporation has been a pioneer in wide-format inkjet printing for applications in signage, apparel, interior décor, and vehicle graphics. The company also develops precision devices including engravers for awards and ADA signage, photo impact printers for direct part marking, and advanced 3D and CNC milling systems for use in dental, prototyping, and medical manufacturing.
About SEMA Show 2025
The SEMA Show is a trade-only automotive aftermarket exhibition for manufacturers, distributors, installers, and retailers in the specialty equipment industry. First held in 1967, it has become one of the largest annual events in the automotive sector, taking place at the Las Vegas Convention Center in Las Vegas, NV. The show highlights vehicle customization, performance parts, accessories, and specialty services that support the global automotive aftermarket. The show is organized by the Specialty Equipment Market Association (SEMA), which is headquartered in the United States.
About DAF Products
DAF Products Inc. manufactures reinforced laminated films and coated fabrics for industries such as film and stage production, transportation, signage, and architectural membrane systems. The company produces custom PVC, polyurethane, and acrylic-based laminated textiles, as well as flame-retardant and mesh materials used in digital printing and structural applications. Founded in 1986, DAF Products is based in Wyckoff, NJ.
About Fedrigoni Self-Adhesives
Fedrigoni Self-Adhesives produces self-adhesive paper and film materials for labeling, graphics, packaging, and industrial applications. The company serves markets such as beauty and personal care, wine and spirits, gourmet food, pharmaceuticals, automotive, transport and logistics, brand protection, and security. It operates as part of the Fedrigoni Group, which was founded in 1888 in Italy and reported revenue of about €2.08B in 2024. Headquartered in Verona, Italy, the group brought together adhesive material brands including Arconvert, Ritrama, and Manter under its Self-Adhesives division to expand its global presence.